The brothers-equipment.com Privacy Policy was Last Updated on October 11, 2022.
Welcome to our website. For clarity purposes, the term “brothers-equipment.com ” or “we” or “us” or “our” refers to the owner of this website, whose office is located at 5-343 Bloor St West Oshawa, Ontario L1J5Y5. The term “you” or “your” refers to the user or viewer of our website.
If you continue to browse and remain on our website, you are thereby complying with and being bound by the following privacy policy in its entirety.
Intro
At brothers-equipment.com, your privacy is of utmost importance, and transparency and clear communication are our biggest priorities. We understand that privacy is a human right that cannot be compromised and as such, we are perpetually working on greater transparency for our customers. Please ensure that you thoroughly read through our policy before using our site in any capacity, so as to be as informed and aware as possible. The purpose of this privacy policy intends to provide you with a clear and comprehensive explanation of your rights.
Update Info
We reserve the right to update and/or modify our privacy policy whenever we see fit, so please take the time to review it periodically. Updates will take effect immediately, upon posting to the website.
Cookies
brothers-equipment.com’s website, online services, advertisements, and e-mail messages may have cookies. However, be aware that each third-party app within our website uses cookies differently. By clicking accept, you agree to the use of third-party cookies and other similar technologies. This aids us in analyzing and measuring your engagement with our content. Learn more about your choices and cookies. You can withdraw your consent at any time.
GDPR Compliance
The General Data Protection Regulation (GDPR), which came into effect on May 25, 2018, is a direct result of continuous efforts to protect the fundamental rights of European Union (EU) citizens. However, we have since decided to expand these regulations worldwide, in an effort to be as inclusive as possible. The GDPR will supersede the Data Protection Act 1995, which was the previous act regarding data protection. Please be aware that you possess the right to access any and all information we hold pertaining to you. You are similarly eligible to request that your personal information be corrected, updated or deleted at any given time. If you choose to exercise this right, please contact info@brothers-equipment.com.
Why We Collect Personal Information
Please note that personal information can be sorted into two separate and distinct categories: identifying information and sensitive personal information. Identifying information is defined as any information that can identify a person, either directly or indirectly. Sensitive personal information includes genetic data and information regarding health, sex life, sexual orientation, religious & political views, mental, physiological, economic, cultural or social identities. Essentially, it includes anything that could potentially put an individual at risk of unlawful discrimination. Please note that personal data is something that relates and pertains to a living individual only. It does not include legal entities in any way, shape or form. Please take the time to familiarize yourself with personal data and identifying information, so as not to confuse them. Any and all personal information that we collect is considered necessary and/or useful in the continuing journey towards being as user-friendly as possible, as well as complying with applicable laws and regulations. brothers-equipment.com uses identifying information, not sensitive personal information.
Data Breach Procedure
Please be aware that, in the unlikely event of a privacy breach, the appropriate parties will be promptly notified.
Third-Party Apps
In an effort to ensure the most user-friendly website experience possible, we regularly use certain third-party apps for specific and varying purposes. Please take the time to thoroughly read each app’s policy and our reason for using them.
Yellow Pages
We use Yellow Pages primarily for analytics. We use it as a third-party app to help us with our S.E.O. management.
Mailchimp
Mailchimp allows us to send email campaigns and serve advertisements. Data is collected, time-stamped and tracked. Please visit Mail Chimp’s website for further information. If you currently receive our email campaigns and wish it to cease, please email info@brothers-equipment.com.
Chat Pop-Up
Our chat pop-up is an effective way of communicating directly with the consumer regarding any questions, comments or concerns they may have. It is intended for these purposes only and will not be used outside the aforementioned parameters in any way, shape or form.
E-Mail Address
Please note: by entering your e-mail address to start the chat, or purchase, or newsletter submission you agree to the terms in our privacy policy.
Reasons for Contacting User
We may reach out to you if deemed that you have shown legitimate interest in us or our site from our online platforms. For these purposes only, we may contact you via email, telephone, text messages or postal mail. As mentioned previously, please notify info@brothers-equipment.com if you wish not to be contacted.
Google Analytics
brothers-equipment.com uses Google Analytics for the sole purpose of effective and efficient research. It is our intent to obtain the most relevant and useful data possible, so as to provide a better experience for the user.
Handling of Personal/Sensitive Information
We accept full responsibility for the handling and use of personal and/or sensitive information entrusted to our company and employees. Preventative measures are taken to ensure that the aforementioned information is handled with the utmost care and attention to detail.
Questions/Comments/Concerns
If you happen to have any questions, comments or concerns regarding GDPR or our privacy policy in general, please do not hesitate to contact us at info@brothers-equipment.com. We are more than happy to answer any queries you may have in regard to our policy. If you are dissatisfied with the reply, we will endeavour to provide you with relevant and useful complaint avenues that are applicable to your specific circumstance.
Security Measures in Place
Security measures, including passwords, are used solely to help ensure the protection of your personal data. Any employee with access to said information is aptly trained to treat it with respect and confidentiality.
Disclosure of Information
brothers-equipment.com will not sell, rent or disclose information unless permitted or required by law. Information provided will be used solely for the outlined purposes unless explicit consent is given. However, we may also disclose personal information if we determine that disclosure is reasonable to enforce our terms and conditions and/or protect our operations and users
Company-Wide Commitment to Your Privacy
To ensure that your personal information remains safe and secure, we thoroughly communicate our privacy policy to brothers-equipment.com employees and enforce strict privacy safeguards within our company. We accept full responsibility for the handling and use of personal and/or sensitive information entrusted to our employees. Preventative measures are taken brothers-equipment.com